Digital Loyalty Cards for Restaurants & Cafes
Turn first-time diners into loyal regulars. Cuppacard makes it simple for restaurants and cafes to launch a digital loyalty scheme — free to get started.
No credit card required

Still Using Paper Loyalty Cards?
Wallets Are Already Full
Customers don't want another card in their wallet. Paper loyalty cards get buried, bent, or thrown away before they're ever completed.
Slow to Process
Finding the right stamp, inking it, and handing it back takes time at the till. Digital scanning takes a second and keeps the queue moving.
No Insight Into Dining Habits
Paper cards can't tell you who your regulars are, how often they visit, or when they stopped coming. You're guessing, not knowing.
Wasteful Printing
Reprinting cards regularly wastes money and materials. Going digital is better for your margins and the environment.
Why Restaurants & Cafes Choose Cuppacard
Encourage Repeat Visits
A digital loyalty card gives diners a visible incentive to return. Track progress toward a free meal or discount keeps your restaurant top of mind.
No Card to Carry
Your loyalty programme lives on the customer's phone. No wallet space needed, no cards to forget at home.
Quick and Simple Setup
Create your restaurant's loyalty card in minutes. Set your reward, display your QR code, and start rewarding diners straight away.
Track Dining Trends
See visit frequency, peak times, and which customers are most loyal — all from your Cuppacard dashboard.
Free Forever Plan
Start with up to 15 active customers at no cost. No setup fees, no long-term contracts. Scale as your restaurant grows.
Re-Engage Quiet Diners
Send push notifications to customers who haven't dined recently. A timely offer can fill empty tables on quiet nights.
Stamp with Apple & Google Wallet
No app download needed. Customers scan once, get a pass in their Wallet, and show it every visit.
Customer scans shop QR code
Loyalty pass added to Apple/Google Wallet
Customer shows pass at counter
Staff tap "Scan QR" in app
Pass updates instantly
Why Wallet works perfectly for restaurants & cafes
Lower-frequency visits mean a personal counter interaction is ideal. The Wallet pass requires no app download — customers scan once and they're set up for life. Works worldwide.
How It Works for Restaurants & Cafes
Set Up Your Restaurant
Sign up and add your restaurant details. Design your loyalty offer — for example, a free dessert after 5 visits.
The Kitchen Table
Collect 5 stamps for a Free Dessert
3/5 stamps collected
Diners Show Their Wallet Pass
Diners scan a QR code to add your loyalty pass to Apple or Google Wallet — no app download needed. After their meal they show their pass, and your staff tap 'Scan QR' in the Cuppacard app to add a stamp.
LOYALTY PASS
The Kitchen Table
Show & Scan
Staff scan the QR — stamp done
Reward Loyal Diners
Customers track their stamps in the app. When they reach the target, they redeem their reward on their next visit.
+1 Stamp Added!
1 more to go...
Reward Unlocked!
Free Dessert earned
Common Questions
What kind of reward works best for restaurants?
Popular options include a free dessert, free starter, a percentage off the bill, or a free drink. Choose whatever suits your menu and margins best.
Can I use Cuppacard for a cafe and restaurant?
Yes. Cuppacard works for any food and drink business. You set up your profile, choose your reward, and customers start earning — regardless of your format.
How do customers collect stamps?
Customers scan a QR code at your restaurant to add a loyalty pass to Apple or Google Wallet — no app download needed. After each visit, they show their pass and your staff tap 'Scan QR' in the Cuppacard app to add their stamp.
Is there a free plan for small restaurants?
Yes. The free forever plan supports up to 15 active customers. Perfect for small restaurants and cafes just starting with loyalty. No credit card needed.
Can I try Cuppacard for free?
Yes. Cuppacard is free forever for up to 15 monthly active customers — no credit card required, no setup fees, and no contracts. Upgrade to 50 users for £10/month or unlimited for £20/month as your restaurant grows.
Can I send notifications to diners automatically?
Yes. You can send push notifications directly from your portal, and set up automatic campaigns that send incentives — like double stamps — to diners who haven't visited in a set number of weeks. It helps you fill seats and win back lapsed customers without lifting a finger.
Fill More Seats with Loyalty
Join restaurants and cafes using Cuppacard. Free forever plan — set up in under 5 minutes.
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